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"Why is video so important for our brand?" Video Answers. Episode 76.

by jsmith | Aug 15, 2016 | Video Answers, Video Marketing and Social Media

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You see video everywhere, but why should you use it for your brand? On episode 76 of Video Answers, we’re continuing our video infographic series with: “Why video is important for your brand.”

7 Reasons Why Video Is Important For Your Brand

INFLUENCE

  1. 4x as many consumers would rather watch a video about a product than read about it. -eMarketer
  2. 87% of online marketers use video content. -Outbrain
  3. 62% of consumers are more likely to have a negative perception of a brand that published a poor quality video. -Brightcove
  4. 59% of executives would rather watch video than read text. -Forbes
  5. YouTube visitors spend more than 4 billion hours watching videos – every month. -YouTube

MOBILE

  1.  Mobile makes up more than half of global watch time on YouTube. -YouTube
  2. 9% of Twitter video views happen on a mobile device. -Twitter

How can you capitalize on the importance of video in your organization? Download our free guide to help you unlock your video’s potential. Visit ComprehensiveMedia.com/unlock and download your free guide when you subscribe to Video Answers.
If you have questions leave a comment below or send an email to questions@ComprehensiveMedia.com.

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TOP 5 VIDEO QUESTIONS

  1. How much does it cost to make a video?
  2. How long does it take to make a video?
  3. Do videos really cost $1,000 a minute?
  4. How long will it take to edit my video?
  5. 4 Ways To Save Money On Your Next Video Production

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