How to save money on video production? It’s probably the biggest question on every client’s mind. How to save money on video production? So what does coordinating a video with multiple shoot days at multiple locations have to do with it saving money? In...
Do videos cost $1000 a minute? You’re not sure where, but you know you’ve heard it. You just want to know if it’s true, Do videos cost a $1000 a minute? I mean, it would be great to know with certainty what a 3 minute video or a 5 minute video will cost. That’s the...
When running a business, owners and managers know that investing in your business is critical. But knowing when to invest and how to invest is crucial too. We’ve all been told to “control your costs”. But is that really helpful advice? There are many...
Imagine walking into a doctors office and telling her that you needed surgery, and that it will take you 3 to 5 weeks to recover. Imagine handing her a list of medications you’ll need and a detailed physical therapy schedule to maximize your recovery. Yeah, I know...
Last week’s post on The Three Cautions Of Technology actually started as another post, this one. In fact, the original title was Balancing Video Risk with Reward. So, I’d like to pick up where I almost left off. I began last weeks post by sharing how video...
Sales projections, layoffs, insurance, interest rates, stock market, balanced budgets, and the fiscal cliff share one thing in common – money. With a list like that it’s no wonder we feel we have little control over how much we spend, but the reality is:...
