by jsmith | May 16, 2016 | Communication, The Video Production Experience, Video Answers, Video Audience and Reach
As promised, this time we’re going to explore a simple principle we use to help your audience PAUSE and engage. But before we can do that, there’s a myth that has to be busted. Stick around to find out our audience engagement strategy. That’s now on Video...
by jsmith | Aug 18, 2015 | Communication, Creative Brief, Pre-Production, Reference and Helps, Script, Video Answers
“How can I keep my video simple?” Video Answers. Episode 38. We’ve all heard our parents or grandparents talk about the good olé days. A time when life was easier, life was simple. But what is simple and what does it have to do with your video? That’s the...
by jsmith | Jul 28, 2015 | Communication, Creative Brief, Reference and Helps, Video Answers
“How do I engage my audience?” Video Answers. Episode 35. You know how important audience and message are. But how do you engage the right audience with the right message? That’s the subject for this Video Answers. The goal of great video is never to just...
by jsmith | Jul 14, 2015 | Communication, Reference and Helps, Video Answers
“What’s my video’s biggest enemy?” Video Answers. Episode 33. Part 2 In our last episode, I shared how your video’s biggest enemy can wreck havoc on your objective, your message and your audience. In this episode of Video Answers,...
by jsmith | Jul 7, 2015 | Communication, Reference and Helps, Video Answers
“What’s my video’s biggest enemy?” Video Answers. Episode 32. Part 1. Guess what? Your video has enemies, ones that can wreck havoc on your objective, your message and your audience. Knowing your enemy could save your video production....
by jsmith | Jun 30, 2015 | Communication, Interview, Reference and Helps, Script, Video Answers
“Should I transcribe my video?” Video Answers. Episode 31. We do a lot of video interviews here. But, is it worth transcribing your videos? We will discuss that here in Episode 31 of Video Answers. If there’s one lesson we’ve learned about...
