Why Video?

Why Video?

When it comes to video marketing, the statistics are undeniable. 

Online video is seeing massive growth. Why? Because we watch it, share it and use it to share our stories. That’s why the results are so incredible!

  1. 89 million people in the United States are going to watch 1.2 billion online videos today. (ComScore)
    Online video users are expected to double to 1.5 billion in 2016. (Cisco)
  2. Online video now accounts for 50 percent of all mobile traffic. (Bytemobile Mobile Analytics Reports)
  3. Videos on landing pages increase conversion rates by 86% (Source: Social Media Today)
  4. 92 percent of mobile video viewers share videos with others. (Invodo)
  5. 76 percent of marketers plan to add video to their sites. (Social Media Examiner)
  6. Online videos were the fastest growing ad format in 2013, and is predicted to continue to hold this spot for 2014. (Emarketer)
  7. 36% of online customers trust video ads (Source: Nielson Wire)
  8. Digital video advertising will reach $5.4 billion by 2016 (Source: Break Media)
  9. Combining video with full page ads boosts engagement by 22% (Source: Rhythm Insights)
  10. Branded video content reaches nearly half (46%) of all internet users in the UK. More than half of these people (54%) go on to click though to the brand’s website (Econsultancy)
Comprehensive Media, Inc
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